5 Lessons Businesses Can Learn from YouTube Premium’s Strategic Shift
As digital landscapes evolve, businesses are continually adapting their models to meet changing consumer expectations and maximize profitability. One such adaptation is the “freemium” model, or as it’s locally known in Jamaica, “Taste and Buy.” The “taste and buy” method is widely used in Jamaica especially when selling local produce and fruits. This model is […]
Embrace the Digital Future: A Must for Caribbean Businesses
The Caribbean region, with its unique challenges and characteristics, has long been a hub for innovation and entrepreneurship. From Jamaica to Trinidad and Tobago, businesses have thrived by adapting to changes and seizing new opportunities. For us here in Jamaica, we are seeing where digital transformation is sweeping across the country, from whatsapp customer service […]